TENSION AND RELEASE EP - STYLING COMMISSION FOR BYFYN MUSIC ARTIST
UP AND COMING ARTIST BYFYN HAS BEEN CREATED BY LONDON BASED PRODUCER AND SINGER ELLIE ISHERWOOD. BY FUSING AMBIENT ELECTRONIC BEATS WITH SYNTH POP, BYFYN IS ABLE TO CREATE A COMPLETELY NEW GENRE OF MUSIC. I WAS COMMISSIONED TO STYLE THE PHOTOSHOOT TO ACCOMPANY THE RELEASE OF BYFYN'S EP 'TENSION AND RELEASE'
IT WAS ESSENTIAL THAT THIS PHOTOSHOOT WAS STYLED AND PRODUCED IN A MANNER THAT REFLECTED EVERY INCH OF WHAT BYFYN REPRESENTED AS AN ARTIST. CENTRAL ASPECTS WITHIN THE SHOOT INCLUDED QUALITIES OF OTHER WORLDLINESS, ORIGINALITY, INDIVIDUALITY AND ETHEREALNESS. AS THE HEAD STYLIST I CHOSE TO FOCUS ON A VERY NEUTRAL COLOUR PALLET AND ALLOW THE SELECTED MATERIALS OF MESH AND CHIFFON TO EXPRESS THE DELICATE SIDE TO THE CHARACTER OF BYFYN.
MODEL DIRECTION WAS A KEY FACTOR IN THE TRANSLATION OF BYFYN THROUGH THESE IMAGES, AND I DIRECTED MUSICIAN, ELLIE ISHERWOOD, TO DANCE TO HER 'TENSION AND RELEASE' EP ENSURING COMPLETE AUTHENTICITY OF MOVEMENTS AND POSES.
PHOTOGRAPHY - BAO GIANG TANG | GRAPHICS - REBECCA RHYS | PRODUCER - MOLLY AJETO | MODEL - ELLIE ISHERWOOD
IT WAS ESSENTIAL THAT THIS PHOTOSHOOT WAS STYLED AND PRODUCED IN A MANNER THAT REFLECTED EVERY INCH OF WHAT BYFYN REPRESENTED AS AN ARTIST. CENTRAL ASPECTS WITHIN THE SHOOT INCLUDED QUALITIES OF OTHER WORLDLINESS, ORIGINALITY, INDIVIDUALITY AND ETHEREALNESS. AS THE HEAD STYLIST I CHOSE TO FOCUS ON A VERY NEUTRAL COLOUR PALLET AND ALLOW THE SELECTED MATERIALS OF MESH AND CHIFFON TO EXPRESS THE DELICATE SIDE TO THE CHARACTER OF BYFYN.
MODEL DIRECTION WAS A KEY FACTOR IN THE TRANSLATION OF BYFYN THROUGH THESE IMAGES, AND I DIRECTED MUSICIAN, ELLIE ISHERWOOD, TO DANCE TO HER 'TENSION AND RELEASE' EP ENSURING COMPLETE AUTHENTICITY OF MOVEMENTS AND POSES.
PHOTOGRAPHY - BAO GIANG TANG | GRAPHICS - REBECCA RHYS | PRODUCER - MOLLY AJETO | MODEL - ELLIE ISHERWOOD